Door drops and flyer distribution in Seville: coverage, proof and measured response
Seville has 270,636 mailboxes and 680,373 people, spread across 11 districts, based on official INE census data. In the city you can book two services with Carto: door-to-door mailbox drops and hand-to-hand flyer distribution. Both are measured with GPS, photo proof and a QR code on every route, not with a guess.
Two services, two ways to reach Seville
A door drop puts the flyer straight into the mailbox. It reaches every building in the zone you choose, without depending on someone being on the street at that moment. It is the service with the most coverage per euro.
Hand-to-hand distribution is handed from one person to another, face to face. It works well on a busy street or at an event with a specific crowd, because you can choose the profile of the person who receives the flyer.
Both services use the same crew in Seville: Brand Missionaries with a GPS route, photo proof of every block, and a QR code or short link to count the responses.
How much of Seville Carto covers
Seville is split into 11 districts: Casco Antiguo, Macarena, Nervión, Cerro-Amate, Sur, Triana, Norte, San Pablo-Santa Justa, Este-Alcosa-Torreblanca, Bellavista-La Palmera and Los Remedios. Together they add up to 270,636 mailboxes and 680,373 people, based on the INE Household Income Distribution Atlas by census tract.
You do not need to cover the whole city. At /simulador you choose which districts of Seville you want to distribute in, see how many mailboxes that selection has, and the cost per customer instantly, based on the response rate you expect.
What gets measured on every route
Every distribution in Seville is verified the same way as in every other city where Carto operates, so you see which district responds best, not just one total at the end of the campaign.
Full GPS route
The distributor's phone records the entire route during the shift, with no edits after the fact.
Photo proof per block
Every block and building covered in Seville is photographed and linked to its coordinates.
QR measured by zone and hour
Every response is counted with UTM parameters that push straight into your own analytics.
Measured results so far: Barcelona and Cadiz
Carto has not yet run a campaign in Seville. The measured figures so far come from Barcelona and Cadiz, and those are the only ones it can cite with real data.
In Poblenou, Barcelona, a fitness centre distributed 5,000 flyers into mailboxes: a 4.1% response rate, measured with a QR code and a short link. On hand-to-hand distribution, the Molan Los 90 festival, in Cadiz, produced a 4.8% rate across 6,000 flyers handed out over 4 days. At the Big Fun Museum, in Barcelona, 10,000 hand-to-hand flyers produced a 3.3% rate.
Seville uses the exact same crew, the same GPS verification and the same dashboard as those campaigns. What changes is the city, not the measurement method.
Minimum orders, no surprises
- Door drops: a minimum of 25,000 mailboxes per campaign in Seville.
- Hand-to-hand distribution: a minimum of 10,000 flyers per campaign in Seville.
Those are the volumes with enough data per zone and hour for the response rate to be reliable. Outside Barcelona, hand-to-hand distribution includes the crew's travel to Seville, so the cost per day varies by zone and by how long the distribution runs. The calculator at /simulador shows the expected cost per customer once you pick your districts.
Frequently asked questions about door drops and flyer distribution in Seville
How many mailboxes are there in Seville?
Seville has 270,636 mailboxes across its 11 districts, based on official INE census data, with 680,373 people in total. At /simulador you can see the breakdown by district and pick just the zone you care about.
Has Carto run a campaign in Seville?
Not yet. Carto's measured campaigns have run in Barcelona and Cadiz, with rates of 4.1% on door drops and 3.3% to 4.8% on hand-to-hand distribution. Seville uses the same crew, the same GPS verification and the same dashboard as those campaigns.
What is the minimum order for a door drop in Seville?
The minimum is 25,000 mailboxes per campaign. From that volume there is enough data per district and hour for the response rate to be reliable.
What is the minimum order for hand-to-hand distribution in Seville?
The minimum is 10,000 flyers. Outside Barcelona, hand-to-hand distribution includes the crew's travel to Seville, so the cost per day depends on the zone and how long the distribution runs.
Which districts of Seville does Carto cover?
All 11 districts of the city: Casco Antiguo, Macarena, Nervión, Cerro-Amate, Sur, Triana, Norte, San Pablo-Santa Justa, Este-Alcosa-Torreblanca, Bellavista-La Palmera and Los Remedios. At /simulador you choose which ones to cover and see the reach instantly.
Further reading: case studies measured with GPS and QR · GPS verification of door drops · door drop response rates · what a flyer campaign costs
Calculate your reach in Seville
Pick your districts at /simulador and see the cost per customer instantly, with the same GPS and measured response data used in Barcelona and Cadiz.